Wellhead branding agency's profile

LENTA packaging design

Wellhead branding agency
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Brand Design branding Food package design Packaging packaging design Private label visual identity
CHALLENGE

Our task was to create a packaging desing for the main private label of LENTA store chain. The brand delivers a variable assortment in many categories and should be flexible for all kinds of packaging. 

SOLUTION

We offered a quite simple design system made of blocks, which had been lagging behind in shelf competition and brand recognition. Our visual system is built on three focal blocks of information: a brand block, a block with a product image and a block of consumer benefits of the product.


Packaging design for LENTA private label
Packaging design for LENTA private label
Brand Design branding Food package design Packaging packaging design Private label visual identity
Brand Design branding Food package design Packaging packaging design Private label visual identity
Brand Design branding Food package design Packaging packaging design Private label visual identity
Brand Design branding Food package design Packaging packaging design Private label visual identity
LENTA packaging design
Published:
Wellhead branding agency's profile

Owner

Wellhead branding agency's profile
Moscow, Russian Federation

LENTA packaging design

Wellhead has developed a package design for private label line of products LENTA store chain.

Published:

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Creative Fields