Shungite - Shapes
Shungite is a powerful mineral by itself due to its unique properties, but its shape may change the way you experience its effects. Different shungite shapes can be used for different purposes and intentions.
In this project we also explored and used various new minerals and textures that work well with the product such as Tiger Eye's, Lapis Lazuli, Green Calcite and Rose Quartz.
Scientists have discovered “fullerenes” in shungite, which have remarkable properties. Among them, fullerenes boost the regenerative ability of human tissue and influence the exchange of neurotransmitters, which can improve a person's resistance to stress. But this is also influenced by its shape and environment. Each form has unique features that work better in specific locations, so our goal was to show some of the most effective combinations.
Credits
Client:
Pure Himalayan Shilajit
Pure Himalayan Shilajit
Art Direction:
Ed Kolan, Samvel Atayan
Ed Kolan, Samvel Atayan
Design, Animation:
Egor Lavlinski, Dmitry Kozlov, Dmitry Kudryashov
Egor Lavlinski, Dmitry Kozlov, Dmitry Kudryashov
Music:
Kirill Prikazchikov
Year:
2021
2021
