Elliot Hodge's profile

Dalston + Fedrigoni marketing campaign

For this challenge, I was set the target of designing a marketing campaign for Dalston drinks who're collaborating with Fedrigoni paper. 

I started research into the Dalston brand to help myself learn about brand image and message, which quickly became apparent. They offer carbonated water drinks, flavoured with natural resources. In their marketing, they take extra care in making sure the brand promotes a fun and fruitful impression, that reveals the their healthy ingredients.


Alternative design. This approach reverses the type, making the headline text "Get Real"
Below is further explorations, adapting my designs to different periods of design.
Luncheon one the grass adaptation for Dalston.
PopArt inspired designs
80's neon inspired 
Dalston + Fedrigoni marketing campaign
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Dalston + Fedrigoni marketing campaign

Published: