Giorgio D'Albano's profile

2020 EXHIBITION / VR Booth Design for XILOS / EF Group

XILOS XR
Virtual Booth Design / Virtual Event Platform
Client: XILOX GmbH

Platform: Virtual / Mobile App / Desktop App 
Place: World Wide Web / Metaverse 
Surface: 30,00 x 30,00 = 900,00 sqm 
Total cost of the project: 25.000 euro 
Launch date: June 2020
Mission: during the pandemic many events moved to purely virtual platforms. The Xilos GmbH company therefore decided to create a pilot project, which would show in itself all the peculiarities and advantages that a virtual booth can offer, in times when real events were impossible to carry out. From the embryo of an initial idea, the project subsequently evolved into a virtual container able to offer to the visitor, all services and offers Xilos company can give.
IMAGES BELOW: Plans of the four levels
Concept: being Xilos a team of creatives first and foremost, the narrative element underlying the concept was the metaphor of the “golden brain.” 
A creative mind capable of giving birth to innovative ideas. 
The golden brain, made with reticular structural uprights, have been borrowed into an organic design capable of ideally recalling the synaptic activity typical of  creative minds.

Like an architectural dome, the creative mind covers and protects three floors full of various activities and themes inside the booth: 
• a theater, where different actors can attend speeches thanks to film industry technologies as a green key lab. 
• four large meeting rooms related to project themes, such as briefing, design, project management and construction. 
• two platforms connected to the use of Xilos Company web contents. 
• two pavilions called Xilos contract and EF contract linked to collateral activities. • four desks where you can chronologically run through the design projects created by Xilos. 
• two design bars where you can access the themes of EF brand experience and Xilos casual experience and more.
IMAGES BELOW: 3D concept first views of the realised project
I was in charge of: art direction / design and concept of the VR booth / 3D models and texturing of the entire project / realization of the communication visuals / technical drawings for the client.

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2020 EXHIBITION / VR Booth Design for XILOS / EF Group
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2020 EXHIBITION / VR Booth Design for XILOS / EF Group

Published: