Selene is a jewelry store specialized in the confection of alternative jewelries for modern, bold and authentic women.
In Greek mythology, Selene is the goddess of the moon. She is also known in the Roman pantheon as Luna. Selene is the fruitful mother, the Star Goddess, the Sky Goddess, the keeper of the silver wheel of stars. And thinking on this concept, the logo was constructed bringing the reference of the moon into the letter “e” presented in the name, and the moon tones and elements were applied in the rest of the materials.
Design & Branding: Bianca Santiago
Photography: Kseniya Yakovleva
Photography & Model from web concepts: Heike Langhans
Photography is for illustrative purposes only and remains to its respective owners
