The Smileys
Marketing & Banner Ads - Simpplr
Simpplr is a brand for people. It is embedded in it values that even the company name has "ppl" in its name. Being a leader in the intranet platforms and thus connecting people with the organisation, the challenge is to create assets and collaterals which is connected to happy people and happy employees. And hence the happy faces. :)
Image courtesy: Envato Elements, Unsplash, Raw Pixel
The thought: The idea was to blend in these smiling faces with the product benchmark numbers or stats. That said, keeping it modern and depicting an individual personality was the main ask.
So the doodles, came in handy. Just by adding doodles to the portraits changed the perspective of the individuals from being a corporate yet engaged personas.
The finals ads for social media promotions
Thankyou.
