On October 13th 2013, Asian Bride magazine held their inaugural wedding show - Asian Bride Live - at the Novotel London West Hotel in Hammersmith, featuring the latest fashions, trends and services of the South-Asian wedding market.
As part of the show, eight of the industries biggest names in fashion showcased their collections on the catwalk.
The following newsletter campaign was created to gradually release exclusive pictures from the catwalk where each designers was showcased over the course of eight days.
Featured Designers:
BIBI London, Kajal's Couture, Monga's, SF Collection, Ekta Solanki, RDC London, Seema Silk Sarees, Daminis
For more information about the show, visit www.asianbridelive.com.
For information about the designers and more wedding inspiration visit www.asianbride.me.
Teaser graphic used on social media channels encouraging people to register on the website to receive email about the exclusive content.
Full version of one of the newsletters which was sent out as part of the campaign.
The full range of newsletters sent out over the course of 8 days.
