Rikki Janae's profile

Paddl - Brand Illustration





Paddl Co. - 2019-2021
BRANDING    ILLUSTRATION    EVENT DESIGN    DOCUMENT DESIGN    MOTION


The adventure of everyday
Paddl lets you capture your learning experiences of everyday activities that help you upskill. Therefore the illustration system focuses on the theme of “The adventure of everyday”.

With this theme, Paddl aims inspire and engage users by showcasing the connection between learning and the adventurous spirit of embracing new experiences.

By incorporating outdoor elements into our illustrations, we evoke a sense of exploration, discovery, and the joy of continuous learning.


Paddl Logo Design & Brand Identity by Nick Edlin    UI/UX by CJ Lofstrom     Brand Illustration by Rikki Janae








Activity Badges
Activities are a central part of Paddl’s platform. Users are able to document and add activities to document their learning and life experiences to connect you with more learning opportunities and work experience.





Let's work together. 



Paddl - Brand Illustration
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Paddl - Brand Illustration

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