Wom.tivation

I created this symbol for a client who works with entrepreneurs women. The work took a different direction and I transformed it into a fictitious brand, based on the same characteristics as the initial creative brief.

 

Empower women to be what they want, when they want. Bringing life, meaning, fun to live the way they decide and believe. In fact, transform the way we live life.

 

Wom.tivation

Power: through colors and shapes

Transformation: through the movement of the symbol

Flexibility/balance: represented by yin yang, feminine and masculine strength