D A P H N E
Packaging, Branding
Daphne is a fragrance that is like a gentle breeze. It has a free spirit but also lingers around you to not forget its presence. It offers an extravagant composition that contains bergamot, citrus, and aromatic nuances of wild figs. It is characterized by Moroccan tea, warm came wood, and spicy cardamom. The fragrance is available as 50 ml Eau de Parfum, 10 ml spray edition, and a 5 ml sample.
Daphne is specially designed for ones who love to hang out in the park and love nature. A being who radiates charisma but is the most bright person in the room when they smile. The bottle is inspired by a floating nymph's drape and nature itself.
Pratt Institute, Spring 2021, Fragrance Packaging Design
Designer: Jungmin Park
Instructor: Prof.Marc Rosen
Advertisement & Collaterals
Logo & and Design Process
Invitation to Launch Party
Production of the bottle and carton
