Client: Oxfam Australia

 

My brief from Oxfam Australia was to create a campaign that educated people of the relationships between climate change and food security and do so in a positive way.

The What's For Dinner? Campaign does just that. This campaign is targeted at parents who cook for their young families regularly - educating them to cook foods that are not only healthy for the family but also the environment.

This project had me create a sub-brand identity for the campaign as well as five interlinked outcomes, utilising my skills in branding, print, digital and tactile design.