This poster promotes a fictional company called TACTILIS, and its product—a haptic communications system. The system would allow you to communicate across distance in a more realistic way via haptics (technology that stimulates the senses of touch and motion).
These posters were created as part of my graduate school work at Pratt Institute.
A mockup, for context.
Below is an earlier draft of the poster. The typeface felt a bit too decorative and the image wasn't as compelling.
Here's another draft I considered that uses different language and imagery. I wanted to create the idea that the communications system would be incredibly connective, like pulling the string taut.