Ampersand Typography Poster
Design inspired on & (And) Sign Logogram
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The ampersand is & sign logogram, representing the conjunction "and".
It originated as a ligature of the letters et—Latin for "and".
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Project: Poster Design Year: 2014
Agency: Crea Bulls Creative Agency
Collaboration: United Cape Design House
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"The term ampersand is a corruption of and (&) per se and, which literally means "(the character) & by itself (is the word) and." The symbol & is derived from the ligature of ET or et, which is the Latin word for "and."
— Geoffrey Glaister, Glossary of the Book
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