4CAST | Typographical Project

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This project that began in mid September was based around the idea of designing a typographical poster for the word “Forecast”, by the way of a visual style that combines minimalism and simplicity together.

As you will see, the final outcome consists of the word being displayed in a bold sans-serif font, with the “fore” part becoming the number “4” as a way of including an actual forecast (through the use of wordplay of two similar pronunciations), alongside a degree symbol for the sake of aesthetic detail.

Also included is that of a grain texture and lighting gradients in order to help push away from a look that would appear too flat and too polished for my own personal liking.

So, be sure to tell me what you think in the comment section below!

This is a non-commercial project.

*Some imagery has been subject to alteration and editing*

Credits:

Fonts - Avenir Next

Imagery - Pixabay

Final Outcome