Packaging and POP- graphics for Pulla-Pirtti’s new delicious raisin bun Retkipulla (=excursion bun). These buns are just perfect to take away since they don’t have a sugary layer. Which means, no sticky fingers! Since this bun’s secret is purely in its attractive taste, we wanted to wrap them in a colorful and fun way to balance the modest look of the product. They deserve to be seen and more importantly eaten. These buns are now available in Finnish supermarkets.
Pulla-Pirtti, one of the best-know pastry-bakeries in Northern Finland.
Year: 2020 / Client: Pulla-Pirtti / Design: Mint Station
