I teamed up with US creative agency Farmuse to create a series of short explainer videos for US Insurance company Pure. We worked hard to create an abstract, yet sophisticated set of designs, illustrations and animation, to help tell the story of the unique approach that Pure insurance delivers.

Client: Pure Insurance
Agency: Farmuse
Direction, Design & Animation: Al Boardman 
Creative Director: Clark Morgan
Executive Producer: Michelle Nicholson
Sound Design & Mix: PlushNYC
Voiceover: Tricia Alexandro
Music: Expression Du Bonheur by Tiny Music