House of Mal
Naming, Brand Strategy, Brand Identity, Site Design

After multiple successful events and many word of mouth requests, Mallory (the "Mal" behind House of Mal) was hoping to take her budding event design + party-planning business to the next level: one with fully baked branding and the ability to scale into an eventual content platform. We worked together doing a deep dive on her business process, goals and values, and House of Mal was born. Mallory's passion is creating thoughtful, elevated events that always feel like a celebration, and we infused every step of the branding process with that energy. In the end, we landed on a final brand identity that feels festive, chic, personal, and most importantly—like Mal.
*These mood board images are not created or owned by X & Co. and are shown purely for inspirational purposes.
House of Mal
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Owner

House of Mal

Naming, brand strategy, brand identity, and web design for a boutique event planning business.

Published: