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Sharp's Brewery Rebrand I

Sharp's Brewery
Pitch work for a brewery rebrand


The customers were city workers by week, and adventurers by weekend. This gave rise to a modular logo. The central block with the typography would stay constant while the addition would change - be it a surfer, climber, cyclist etc.
This allowed for a dynamic, ever changing identity which fitted with the spirit of adventure that Sharp’s embodied.


Sharp's Brewery Rebrand I
Published:

Sharp's Brewery Rebrand I

Pitch work for Sharp's Brewery identity rebrand and packaging redesign.

Published: