Matjaz Cuk Visual Identity

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One size fits all

A small design studio needs many different office materials for its communication. In order to cut down on costs, resources and waste, I had to rethink the design of stationery. Plans of 9 different items are printed on one sheet of paperboard using only two printing inks. A paper with excellent environmental credentials from Gmund has been used.

The required item can be cut out on demand. From one sheet of paper you can get:
– two small folders
– one large folder
– 7 CD packages, 5 medium sized cards and one bookmark
– two small notebook covers and 6 small cards
– two large notebook covers

Variable information such as my logo and address are printed on removable stickers. Printing waste is therefore minimal as materials can be used in various ways, reused and recycled at the end of their lifecycle.

Cutting / To cut out the required stationery item you need to follow the symbols
(NS = small notebook, FS = cd folder). Note: it is much easier than it looks.

Several CD folders can be cut out of one sheet of paperboard.

Folding / No glue is needed for assembly.

Binding / Folders are designed so that no glue or staples are needed for binding.
Only cotton thread can be used for binding heavier folders.

Leftovers / A minimum amount of paperboard can't be used for stationery (between 6 and
12% of the 50x70 cm sheet). However they are waiting to be used in another way before
being recycled.