Pitch for schoolwear rebrand
An existing client requested a brand refresh that would focus on its ethical and future proofing values. It needed to promote the quality schoolwear products that customers know and trust whilst illustrating the commitment it shows to the environment and global workforce it employs.
Brand and suggested colour palette. To achieve a global and adaptable brand the logo was kept to a simple and modern black and white theme.
Suggested layout - website homepage - mobile and tablet.
Suggested layout - website homepage - desktop
Suggested layouts - desktop homepage rolling banners.
Visual of exhibition stand - showing overview of brand and their key messages. Plus examples of how products would be displayed using recessed shelving and mannequins.
