VC-Value Connect  |  Brand Visual Identity 

Client : UCOMM TECHNOLOGY  

Services : Research & Analysis, Brand Strategy, Brand Vision Slogan, Brand Visual Identity, Visual Style Guideline, Design Specifications

Creators : Seung-Beom Kim, Heung-Ki Kim, Kyuri Park 

Year : 2016

VC, which was the brand mark of the golf distance measuring brand Voice Caddy, has expanded into a "brand of a GSPS-based sports IT company" and has redefined its meaning by developing a "value connect" that "create more meaningful value" as a brand slogan to rebuild its identity, and thus a BI system for each category has been newly developed.