imagine
Re-branding & Product Launch Campaign
TelBru, a Bruneian telecommunications company, was undergoing a rebranding exercise and we were engaged to help them launch themselves as a new brand name called, imagine. Exuding a fresh, modern, and innovative vibe, our integrated campaign got the whole of Brunei talking. It was quickly followed up by a product branding campaign that highlighted their CYO (create Your Own) unique product proposition.
The COVID-19 situation hasn't spared Brunei. Being part of a tight-knit community who valued kinship and fellowship, imagine rallied the nation together in spirit, as they maintained social distancing.
