Winston Hartle's profile

Pacific Blue Cross – Expensive Medical

Billboards were placed along popular routes to the US border crossing.
Accurate distances represented how soon the traveller would be subject to expensive medical.
Canadian road signage was replicated right down to details such as typefaces and reflective application.
Pacific Blue Cross – Expensive Medical
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Pacific Blue Cross – Expensive Medical

For a Canadian without travel insurance, a trip to an American hospital could cost an arm and a leg. We offered one last chance to get coverage b Read More

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