Workana / How it works
Role
Concept, prototyping and design for a new flow of onboarding freelancers
Project’s context and goal:
Workana is a platform that connects clients with freelancers in Latin America and Asia. As a Product Designer, my job was to explain, through the new design, the process and flow to new enterprise users so that they could fully understand the service behavior, rules, to educate them and explain the platform's benefits and possibilities. The old onboarding was not gathering users’ information efficiently, the goal here was to provide them with better and more accurate projects to start working.
Solution
Working side by side with the UX content team and product managers to bring a simple and seamless flow that collects more relevant user data and understand their profiles in order to present them with better projects. Additionally, we worked to provide better explanations of the platform's rules, how to behave with clients and how to get their first jobs.
Developed in and for Workana, next to Watalab, illustrations by Julieta Camila Gil.
Freelancer introduction:
Freelancer profile and skills
Rules for freelancers:
Plans introductions and features:
Profile pending moderation:
Mobile Samples
