Tothpal Tomi - Photography
Branding project (more like re-branding) for an experienced photographer.
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Every year I choose a project, a business for a pro bono branding/rebranding cause. This time I've selected Tomi's business who is a well known and appreciated photographer.
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The symbol is inspired by his initials T and T plus the focus grid found in every camera's viewfinder. A custom slab serif type created for the name, carefully shaped and kerned for a fluid and balanced aspect of the whole logo.
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Overall identity - use of logo on different materials, stationaries & photos.
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Use of the Key Visual on different materials
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Product, wedding and concept photography catalogs - Descriptions of technics used in the shootings. Image examples for beginners and also potential clients.
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Online experience - Responsive design for the best picture viewing feel.
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Thank you!
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