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Vurè Brand Identity- Beauty & Health

Why we exist
Vurè is a natural cosmetic business that deals in Black soap, Shea butter soap, Raw shea
butter, perfumed shea butter with green tea and coconut oil.

The main aim of Vurè is to promote locally made shea butter sourced from female suppliers in the Northern Region of Ghana to the International Market.

Brief
The core aim is to build a solid and flexible visual identity that will help the image of
the brand and also create a trustworthy and reliable perception in the minds of it’s
consumers.
Project deliverables will include the Logo and its lockups, color schemes, typography
settings, a design language/system, brand motifs, icons, patterns brand collateral
(letterhead, call cards, paraphernalia and any other necessary items) souvenirs, social
media brand materials.

Audience
The target market of the brand is mainly made up of people in the diaspora who are willing
to spend handsomely on quality skin products which are locally produced.
* Various organic shops and Pharmacies.
* Natural Cosmetics consumers both male and female

DURATION
4 Weeks



Stylescapes 
Logo Samples
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Color Variations (lockups)
Labels
Pattern
Vurè Brand Identity- Beauty & Health
Published:

Project Made For

Vurè Brand Identity- Beauty & Health

We developed this identity to give the brand a strong image or position on the existing market or against its competitors his identity system wil Read More

Published: