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Los Angeles Dodgers' Yasiel Puig Brand Logo & Identity

Logo & Brand Identity Design for
Los Angeles Dodgers outfielder #66 Yasiel Puig aka The Cuban Missile
Step 1: Began with a quick brainstorm of words and phrases and then explored them visually with different shapes and type.
 
Step 2: I decided to focus on his nickname of the Cuban Missile and explored several variations of the home plate, missile, and typography.
 
Step 3: I found that balancing the home plate and missile worked best to draw attention to his initials so I finessed it by adding his number (which also helped define the tip of the plate).  Missile ready for deployment. 
 
 
Step 4: Worked on the treatment of his name and nickname.

Final Step: Added some texture and dust particles.
#WRITEINPUIG Instagram graphic

That's it thanks for looking! Go Dodgers!
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Los Angeles Dodgers' Yasiel Puig Brand Logo & Identity
Published:

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Los Angeles Dodgers' Yasiel Puig Brand Logo & Identity

Logo & Brand Identity Design for Los Angeles Dodgers outfielder #66 Yasiel Puig aka The Cuban Missile.

Published: