Dare to Drink
Would you?
World Aid dare you to buy and drink out of a bottle that looks dirty to raise awareness of those who go without clean drinking water.  All profits go to water sanitation projects. 
A campaign that the social media generation would get stuck into following the success of ice-bucket challenges, no make-up selfies... and the rest!
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Naming. Branding. Marketing collateral. Packaging. Campaign idea.
Student brief, Shillington


Dare to Drink
Published:

Dare to Drink

Campaign idea and branding. World Aid dare you to buy and drink out of a bottle that looks dirty to raise awareness of those who go without clean Read More

Published: