Event Bi-fold Brochure to be handed out at the park. Outside then inside.
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Final Narrative
According to Redbull, there is nowhere else quite like Whistler. It is the original and still is the best. Summer Bike Bash is an event that will bring together all the summer events into one week jam packed with fun events for the riders. The created typeface for the event resembles a bike chain and ads the sense of motion and texture to the event. Throughout the poster, ads, and brochure the use of earthy colors help represents the activity and the action the riders are going to be encountering out on the trails. For the ads, photography is the way to represent the past time and the adrenaline/excitement that comes with mountain biking. The info brochure follows the same style as the poster and will have a layout that has all of the events available to the riders in one easily accessible place.
