PTM Downtown HOSTEL & SUITES
Branding: Visual Identity, Graphic Design, Web Design, Social Media
Portimão, Portugal 2020
BRIEF
PTM Downtown is a young hospitality service that is growing into being one main reference in the Portimão—Algarve area.
Their goal was to revise their visual identity and make it more consistent for a new growing phase of the project.
Their goal was to revise their visual identity and make it more consistent for a new growing phase of the project.
With these objectives in mind and looking through the brands history and all the surroundings we got to work hoping to do our best in order to satisfy this fantastic client.
STRATEGY
In working with the client to find the best way to deliver a new brand concept which was wanted to be trendy, accessible and cozy, the comum goal was to have guests sharing experiences while making them feel at home. With the brand idea descriptor "Sharing Experiences" based on this we made the design look modern, clean and cozy never forgetting the brand values that helped shape all the pieces.
Client:
PTM Downtown Hostel & Suites
Art Direction:
Sofia Salvador
Pedro Rodrigues
Design:
Sofia Salvador
Pedro Rodrigues
Follow:
PTM DOWNTOWN — PRVISUALDESIGN — SOFIAISVISUAL
THANK YOU!
