Maxis: Refreshing and unifying the brand experience of Malaysia's leading mobile operator

Client: Maxis  |  Location: Malaysia  |  ​​​​​​​Industry: Telecommunications/Technology







ABOUT
We helped Malaysia’s leading mobile operator refresh and unify its brand experience to always be ahead. Our work included research, brand purpose & architecture, identity & experience design, and employee branding.


SCOPE
Customer Research  |  Brand Strategy  |  Brand Architecture  |  Identity Design  |  UI/UX Design  |  
Photography  |  Copywriting  |  Animation  |  Illustration  |  Brand training

10m CUSTOMERS  |  100+ TOUCHPOINTS  |  #1 IN MALAYSIA

​​​​​​​For project or career enquiries: shiftpartners.com

Photography:
Thiszun, Filippo Bacci, Luke Chesser, Mc Jefferson Agloro, Kevin liang, Sanjeev Saroy, Natasha T, Pacific Office Interiors, Adolfo Felix, Ra Dragon, Darwin Vegher, Parthiban Natarajan






Maxis
Published:

Maxis

We helped Malaysia’s leading mobile operator refresh and unify its brand experience to always be ahead. Our work included research, brand purpose Read More

Published: