Woodland critters and campfire snacks were the inspiration for the Petco Summer Camp collection. Each adorable character has gooey eyes and a happy smile. Cheeky sayings completed the collection. I directed the design team and trend of this program. Identifying the themes, color, fabrics, characters, humor and bringing innovative new concepts. Additionally I was responsible for all fabric, lab dip and sample approvals, as well as managing timelines and cost engineering.