BIG FERNAND | L'ATELIER DU HAMBURGÉ | DESIGN GRAPHIQUE BRANDING | ILLUSTRATION
Big Fernand is an upmarket fast food restaurant chain based in Paris and European countries, who offers gourmet French-style Hamburgers even « Hamburgé » as they like to call it.
Big Fernand est une chaîne de fast-food Haut de Gamme qui propose des Hamburgers gourmets à la française. En effet leurs Hamburgés "caressent le doux rêve de séduire les sceptiques les plus réfractaires et d’offrir une seconde romance aux amoureux convaincus du burger. C’est ainsi qu’est né Big Fernand : un mélange de culture populaire d’un plat qui rassemble les peuples de tous horizons et de produits glanés dans toute la France. » www.bigfernand.com
Photography by —— Niklas Rhöse
I created and regularly updated visuals for a range of print-based and digital formats: including several logotypes over time, menus, seasonal promotional posters…
Artistic direction and graphic creation of one identity charter in 2016, and development of one overall brand identity on different media ... Such as Business cards, corporate stationery, Menus, catering packaging. Event advertising around commercial operations, creation of digital content on social network, signage restaurant display charter, food packaging etc…
Photography by —— Eliv Sonas Aceron —— Pablo Merchan Montes
Photography by —— Alexander Maasch —— Rebecca Orlov
Photography by —— Chad Montano —— Pauline Loroy
Vanessa Favre — Branding, Artistic Direction — Graphic Design & Illustration
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