Yvette Elam's profile

Art Directing for Venus Fashion

Above is the gorgeous model, Simone Villas Boas. She is a pleasure to direct, very professional and open to suggestions. While Art Directing, I was in charge of making sure each overall image matched the goals that Venus wanted to achieve - paying close attention to details such as hair, make-up, attitude, styling, accessories, props, and background colors.
Above is Casey, a model with tons of intelligence, humor, and personality! She is a joy to work with. Sometimes, when we have achieved all the shots needed for online and the catalog, I will use the extra shots while designing Marketing collateral, like the calling card I designed below.
Below is a shot of the crew after a successful shoot! Many people are involved in getting the perfect shots, not just the models. Below we have our fashion stylist and her assistant, hair and make-up stylist and her assistant, set crew that changes out props, lighting, and backdrops, our clothing steamer, myself, and of course, the talented photographer!
Art Directing for Venus Fashion
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Art Directing for Venus Fashion

Published: