Rachel Clements's profile

Understanding Alzheimer's is Understanding Me, campaign

Understanding Alzheimer's is Understadning Me Campaign

This campaign is to make people aware of Alzheimer’s. I am creating this campaign to help make people aware of what to do and how to deal with someone you know who has dementia. 
This is for anyone who is interested learning about Alzheimer’s. 
The reason I am doing this campaign is because it’s not talked about enough in the UK, also having witnessed a family member suffering from this, we didn’t understand or know where to get help. So, I am giving you the help that I couldn’t find and explaining the symptoms that we didn’t know about. This campaign is being made for my college project final year. As a graphic designer I am interested in designing a user-friendly information pack.
I will hope to show you how to identify the symptoms quickly, where to seek advice and help, and how to minimise the impact of peoples lives.
A large board of shapes to represent the brains cells, an interactive 3D element of encouraging people to slow Alzheimer’s down by spotting these type of symptoms that are folded out to read and see. In the colour scheme of black and yellow which signifies a ‘hazard’ sign, making a warning assumption that these signs and symptoms should be recognised quickly, so as yellow attracts the human eye and very readable with simple vector graphics of the symptoms
I’m hoping to encourage people to show their support to keep Alzheimer’s at a low level, and seek a cure.
 
Thank you for the great help from NHS & Alzheimer's Society Charity
Logo and poster design
Fold out brochure
Infographic poster on the other side of brochure
Final production of the information pack, with a business card and custom made hologram card
Large board for the 3D element
Images of custom designed and printed of symptoms and signs of Dementia and can be folded into shapes to reparsent brain cells
Final Images of the large 3D board with some open showing the symptons based around the text
Final Images of large board. Photo taken by Ryan Kerswell
Understanding Alzheimer's is Understanding Me, campaign
Published:

Understanding Alzheimer's is Understanding Me, campaign

This campaign is to make people aware of Alzheimer’s. I am creating this campaign to help make people aware of what to do and how to deal with so Read More

Published: