HERO is a food brand that produces jams, marmalades, baby food and other canned products. As they are more family oriented, my proposal for their line of jars has a more playful, kid-oriented approach.
This is a student project done for the Packaging class at the
University of Design in Barcelona.
The design of each package has a modular grid system, with playful and simple icons representing each fruit of the product. A simple yet playful design that catched the attention of both kids and parents.
THANK YOU! :)
