J Fleming's profile

D Groups Mark, 2018

Discipleship Groups
Branding Design

Idea incorporates the "share" symbol. One person connects with two, those two connect with another two and before you know it there's some serious exponential growth noticeable.
Incorporated church logo colors and font family [Avenir].
Illustrator CC on Mac OS, 2018.
Exploring some preliminary layout options...
As we were working on this, I recommended dropping the "S" from "groups" because when people participate in one, they would be more likely to say, "I'm going to D Group." The decision maker decided he wanted to keep it plural. I now see how keeping the title plural has reflected the purpose and direction of the groups, giving an impression of plurality and growth vs the individual, singular, inward focused version of the mark that didn't have the "S".
D Groups Mark, 2018
Published:

D Groups Mark, 2018

Published:

Creative Fields