Mossery Gifting Season 2019
For this year’s gifting season, we collaborated with the stationery-makers at Mossery to spread joy with a whimsical gift box that will surprise and delight their customers in the mailbox. Taking inspiration from the festive season, the Mossery gift box features vibrant shapes and patterns reminiscent of candy canes, colourful wrapping papers, and twinkling Christmas ornaments.
To add to the gift-giving spirit, we created The Mosslets, a colourful cast of characters that can be assembled from the cut out shapes, turned into hanging ornaments, or simply displayed as they are!
We also produced a glow-in-the-dark version of the gifting campaign, complete with fluorescent lights and neon stationery to kickstart the Black Friday Cyber Monday sales.
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Creative Direction: Driv Loo
Art Direction: Driv Loo, Chia Yee Hsean, Shannon Chan
Designer: Chia Yee Hsean, Wennie Yeow, Jennifer Seoh
Creative Direction: Driv Loo
Art Direction: Driv Loo, Chia Yee Hsean, Shannon Chan
Designer: Chia Yee Hsean, Wennie Yeow, Jennifer Seoh
3D Rendering: Hanif Rashid
Photography: Hanif Rashid, Shannon Chan
