Re-Brading Prodigious
The objective of this project was to change the Prodigious brand into a more updated look and feel with an original concept. My inspiration came from the famous VHS look and feel. Making this a tribute to the companies main business.
Taking key visual element from the era and the VHS feel, this is how the result came to be. A more stylist color palette, a logo that combines all three key element from the brand, P from prodigious, the 5 colors from the pillars of the brand and the Pin used to show case the global work they do. Gathering all this element was one of my objective as a designer, finding meaning though elements.
Hope you like the concept, give me a like if so.
