Active Business Communications
Not just talk
Not just talk
The challenge
Following our rebrand of this Manchester based communications provider, Active Business Communications required a digital marketing strategy including an entirely new web presence and emarketing campaigns.
Following our rebrand of this Manchester based communications provider, Active Business Communications required a digital marketing strategy including an entirely new web presence and emarketing campaigns.
The solution
Active set us a challenging brief to design a site that would feel light and easy to navigate and yet be packed with information. The site also needed to be easily updatable in-house. Working with the new brand, we created the perfect homepage - clean and simple, but with easily accessible extra information ensuring visitors can quickly find what they're looking for. The site was built in Command, our very own content management system. This has given Active's marketing team total control of the site and the power to make updates as often as they like. We are also working on a number of emarketing campaigns to different target markets, constantly testing and tweaking concepts and sales messages to see what sells best.
Active set us a challenging brief to design a site that would feel light and easy to navigate and yet be packed with information. The site also needed to be easily updatable in-house. Working with the new brand, we created the perfect homepage - clean and simple, but with easily accessible extra information ensuring visitors can quickly find what they're looking for. The site was built in Command, our very own content management system. This has given Active's marketing team total control of the site and the power to make updates as often as they like. We are also working on a number of emarketing campaigns to different target markets, constantly testing and tweaking concepts and sales messages to see what sells best.
The results
The new website went down well with clients and prospects from launch, providing Active with a great place to advertise their services, products and offers as well as reflecting their growing size and credibility in this market.
Visit the site: www.ab-comms.com
The new website went down well with clients and prospects from launch, providing Active with a great place to advertise their services, products and offers as well as reflecting their growing size and credibility in this market.
Visit the site: www.ab-comms.com
The applause
"Blueleaf have taken the time to get to know our business and what we're trying to achieve. They created a brand that we are all proud of and which is helping get our name out there. They provide close support across the board from account management, creative and digital and are always responsive and pro-active. We look forward to working with them on creative marketing campaigns in the future."
Mark Boyle - Managing Director, Active Business Communications
"Blueleaf have taken the time to get to know our business and what we're trying to achieve. They created a brand that we are all proud of and which is helping get our name out there. They provide close support across the board from account management, creative and digital and are always responsive and pro-active. We look forward to working with them on creative marketing campaigns in the future."
Mark Boyle - Managing Director, Active Business Communications
