Jenny Jackson's profile

$23M Capital Campaign

This capital campaign to fund and build a full-scale performing arts center, with twin visual and musical arts buildings, took place over a short 2-year time frame. With this short timeline in place, I chose to create a brief, small take-away piece featuring an infographic that easily summed up the need in a fun and creative way as a handout to leadership-tier donors. The second piece was created to target a different segment of donors within the campaign. I also designed and orchestrated donor follow up e-blasts as construction ensued, as well as e-invites to important campaign related events. The final piece shows the invitation donors to the grand opening as the project was completed within the 1 year building timeline.
$23M Capital Campaign
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$23M Capital Campaign

Designed and executed the online marketing initiatives and print materials for this capital campaign that generated $23M to build a world-class p Read More

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