2017 Report and promotion for International Food Policy Research Institute (IFPRI) / Agriculture for Nutrition and Health (A4NH).
The first year that the A4NH annual report went from a 24-page, letter-sized, report to a smaller format. At 7x10" and 16 pages, the smaller report was enhanced with expanded web-only pages accessed by QR codes.
Sample spreads from the printed report.
The six flagships each had a page with brief descriptions of their activities. The Highlights could be expanded by scanning the QR code to go to a fuller explanation on the web. There were 18 full Highlights published on their site.
Back cover.
Samples of the web-based Highlight PDFs (below).
Each flagship with its highlights used a color coding system to reinforce the groupings of the three highlights within the flagships.
A pop-up banner and a postcard were also produced to promote the release of the report.
