Working as a team to put forward and idea for the 'Red Frogs' meant 2 things, lots of coffee and lots of paper would be used. Trying to create a way to increase revenue in a meaningful and enduring way was a lot easier said than done. Working through ideas and concepts over 2 days was made easy with the Team by sharing the load and being open to anything no matter how crazy it seemed. Our idea was a reusable water bottle that becomes part of the schoolies ticket price that had a QR code that could be scanned every-time a 'schoolies' go'er refilled the water bottle at the existing hydration stations. Every scan of the bottle was an entry into the prize draw at the end of the week. This idea was designed with consideration to promote hydration and reduce the waste caused by single use plastic cups all while the Red Frogs collect revenue from the sale of the Water bottle - 'Scan the Bottle'
Design Intensive
Published:

Design Intensive

Sustainable way to reduce single use plastic cups and raise money for a not-for profit company

Published:

Creative Fields