Den is an eco energy company who are developing a state of the art system that lets you control the heating in your home from anywhere in the world via a mobile app.

Users of Den will be able to turn on, off and adjust settings on their home heating via an app which also lets them see how much they’re spending each month. When customers are in their homes, the smart system will automatically regulate the temperatures in the home to make it the most comfortable for all living there. When moving to a different room, the heating will move with the customer, thus saving energy and money from heating the entire home.

The company are looking for a full brand identity to convey their eco-friendly product, this will include a logo to be used across all formats of communication and an initial homepage mockup of their website.

As Den are looking to break into the homeowners market, they want a brand that will identify them as family friendly, trustworthy and as an eco-friendly alternative to other mainstream companies.

The logo is a modern contemporary design and soft gradient colours to give feel of new technology/smart home app.