Looking at other competitors in the field of "hangover cures", we wanted to separate ourselves with a sleeker design that didn't have branding that was too on the nose. Using bright colors and a simple minimalistic design, we wanted something bold and clean that would stand the test of time
The vision here was to position Coast as part of your routine, not something you pick up as an impulse when you're paying for your gas. Coast is more than just a remedy for your hangover, Coast is "scientifically engineered to put back in your body what drinking takes out over time."
For more information visit CoastDrink.com
Product shot courtesy of Joseph Spiteri Photography
