What connects a cat with a dog? A tail!
Totobi is a brand offering natural cosmetics for cats and dogs.
Our task was to create a corporate identity & packaging for the new brand. The design included logo, prints, illustrations, icons and packaging for multiple types of products: shampoos, masks, masks, mists, conditioners for the care of our pets’ flocs
The challenge: to find a strong visual concept of communication, that would speak to car and dog owners alike.
Solution: hide a pet behind bathroom entourage, with only it’s tail visible. This illustration idea is the leitmotif on all forms of packaging.
