Identity for a monthly street food festival in Barcelona, during 2018. A blend between the feel of a traditional Spanish mercado (backgrounds in a bright fluor color palette with bold and striking font compositions) and a more fresh and current approach (clever and cheeky trilingual copywriting combined with illustrations in a contemporary comic-book style). Casual, clever and fun: a street food playground.
Project directors: Lena Wiget and Joe Littenberg. Motion graphics: Pablo González Pellicer.
