The team behind the team
To open the nation’s eyes to the dynamic professions and career paths available in social service, we worked with Singapore’s national cerebral palsy football team – the CP Lions. A team of inspiring players who became national heroes with the expertise and persistence from a team of social service professionals.
Through their eyes, we reveal the story of The Team Behind the Team – and the journey they took to empower a team of champions.
Through their eyes, we reveal the story of The Team Behind the Team – and the journey they took to empower a team of champions.
Agency: DDB Singapore
Creative Director/ Group Head: Thomas Yang, Edwin Leong
Copywriters: Jasmine Tan, Ishan Venkat
Art Directors: Jeanie Lee, Roger Tan, Kezia Agusta
Creative Director/ Group Head: Thomas Yang, Edwin Leong
Copywriters: Jasmine Tan, Ishan Venkat
Art Directors: Jeanie Lee, Roger Tan, Kezia Agusta
