This fictional group project included the creation of printed elements, logo design, web design and signage for the Toulouse Conservatory's visual identity, both for its school and its events. We developed our graphic system starting with the posters announcing theater, dance or music events at the conservatory.
At first, scanned images that vaguely reference the dance/music/theater event hide the information on the posters. Slowly the information is revealed, and is completely visible once inside the conservatory. The visual "unveiling" effect references the stage curtain going up and work as a teaser. The typography behind the images represents the conservatory, a prestigious, rigorous, yet artistic establishment.
Tickets and student ID cards
The student's guide pamphlet follows the same graphic concept, with images covering the outside and the information revealed on the inside. A blank square in the text visually echoes of the images covering the text on the outside.
Program for the conservatory's 2019 - 2020 season
Graphic chart explaining the different uses for the logo, typography, signage,
application, and graphic elements.
application, and graphic elements.
