Brief
Branding is one of the most vital aspects of any business, large or small, retail. Your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates your offering from your competitors'. Your brand is derived from who you are, who you want to be and who people perceive you to be.
Guidelines
- Choose an exciting local brand and rebrand it.
You are responsible for the following:
1. Re-design logoStationary (Business card, Envelope and letter head)
2. Develop on page of any publication (Flyer, Brochure, Menu, …)
4. Coasters, Comment cards, Window and marks (optional)
5. You need to design a publication (Brand guideline) to communicate the set of standards you established in the development of the brand.
All work is copyright of the students of College of Design (Imam Abdulrahman Bin Faisal University).
By Batool Bukhamsin
